Design

Publishing Update 1505 : Publishing, content, print, and DTP

April 30, 2015
Fred Showker

Rolling into the summer vacation season, a lot of markets will be picking up that special…

Design

60-Seconds #322 : I got trapped by Google Adsense & false advertising

April 28, 2015
Fred Showker

Do you remember when Google came out with Penguin, how they would penalize any site with…

60 second windows 60-seconds
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Advertising Update : broadcast vs. print, Sensory Marketing, Facebook will screw you, reader attention, not clicks

April 2, 2015
Fred Showker

The ad industry has been screwing their clients ever since the first online ad was served…

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Advertising Update : Brand-Protection, cookies, digital ads, ad strategy

March 26, 2015
Fred Showker

We’ve screamed through the winter and spring is rolling by — next thing you know it…

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Marketing Update : Twitter, Facebook, Direct Mail, Press Releases, Video and more

March 25, 2015
Fred Showker

April, May, Mother’s Day, and the spring launch into Summer will offer an array of marketing…

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Marketing Update : Click-through, Customers, Mobile, Email, PR Pros and more

March 17, 2015
Fred Showker

As we noted last week, the spring ramp-up is upon us and if you’re not already…

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Marketing Update : March Marketing Madness

March 11, 2015
Fred Showker

During the first quarter marketing cooled off as weather tortured most parts of the U.S. The…

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news

Promo, Promo Slow Month Blues

January 26, 2015
Fred Showker

Here we are in February, and business is slow. Take this advice for a quick, short,…

news
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Marketing Update : 2015 Strategy, Using images, Optimization, Marketer in PR

December 15, 2014
Fred Showker

Here comes 2015 — is your strategy in high gear? Here are some serious articles I’ve…

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Marketing Update : Converting customers, covering bases, email, SEO and PR plans

December 1, 2014
Fred Showker

Now turn your marketing powers toward the slow winter season, and hopefully, an exciting spring rebirth.…

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