Name Tagging

You’ve seen our graffiti books reviews, now Martha is back with another eye-popping new photo book on — are you ready for this — name tags!

nMark Batty Publisher has announced its second collaboration with famed graffiti photographer, Martha Cooper. In her first book with MBP, Going Postal, Cooper documented postal stickers adorned with some of the best-known street artists’ work. With Name Tagging, she presents a dizzying array of “Hello My Name Is” stickers adorned with tags, the origin of graffiti and today’s street art cultures.

Name Tagging recognizes the variety and innovation of tags, crediting the form’s history while demonstrating how old-school methods breed some of today’s most exciting graffiti.

Cooper’s introduction, artist interviews and colorful photographs make clear how artists famed and anonymous take advantage of the accessibility and practicality of name tag stickers. Name Tagging captures the artistry and audacity of these artists and their distinctive tags.

Interviews with ZEPHYR, COST, EDEC, CLAW, TWIST, SURE & FAUST, COSBE, ALONE, CAHBASM, OVERCONSUME and EARWORM reveal the history of this tradition as well as shed light on how some of today’s most prolific writers get up.

name Tagging

Author says Cooper.

Quoting  begins Finding an unusual sticker is definitely more challenging than photographing it, but photography is an excellent way of preserving this very ephemeral art form … Tags written with markers on name badges enable the intricacies and aesthetics of their styles to be studied and appreciated – that’s what this book is about. Quoting  ends

name tagging

Name Tagging
By Martha Cooper
Page Count: 96 pages
Size: 6.25 x 6.25 inches (15.8 x 15.8 cm)
Format: Color throughout; Casebound w/dust jacket

Other MBP titles sure to appeal to the urban art enthusiast include Cooper’s last book with us, Going Postal, in addition to: Bay Area Graffiti – Graffiti Japan – Protest Graffiti Mexico: Oaxaca – Los Angeles Graffiti – Stencil Graffiti Capital: MelbourneBathroom GraffitiTextura: Valencia Street Art – CBGB: Decades of Graffiti – Talk Back: The Bubble Project and our upcoming Textura Dos: Buenos Aires Street Art; Poster Boy: The War of Art; New York Dick; L’Image Obscene: Parisian Hospital Break Room Graffiti; and Painted Paris: Secret Underground Graffiti.

Martha Cooper is a New York-based photojournalist specializing in art and anthropology. She is among the handful of photographers who methodically documented subway graffiti during the 1970s and 1980s. Her body of work is the most extensive and significant of its kind.

Mark Batty Publisher (http://www.markbattypublisher.com) is an independent publisher dedicated to making distinctive books on the visual art of communicating, showcasing the visual power and innovation of contemporary culture in all of its varied poses. Today, the visual comes at us from more places than ever, and its dissemination is faster and more advanced every year. Books from Mark Batty Publisher capture this acceleration on the pages of every book. Affordable, well designed, thoughtfully created, and produced to last, MBP books are artful products that readers want to hold onto forever.