Daniel Plavin has one of the most unique and creative talents you'll find -- anywhere. Guaranteed.

Daniel says:
      From the moment I realized that those little marks on paper had meaning, I was intrigued by letterforms and have never stopped marveling at how they signify the eternal connection between humanity which frequently labors under the delusion that we are individual beings, separate from one another.

Certificate Lettering

Daniel makes some bold statements about graphic design. Later we'll link you to the whole essay he wrote which says:

NO ART DIRECTOR EVER ASKED TO SEE MY DIPLOMA

The education of many a successful illustrator takes place quite handily outside the bounds of any certified program or academic course of study. The most important, perhaps only credentials of any significance in this field are the portfolio. While a portfolio of student samples may be quite handsome in presentation, it is rarely an accurate indicator of one's ability to effectively solve actual problems, under true deadlines while the exigencies of real life intervene. It is no wonder that school work is quickly purged and replaced by assignment work as soon as possible in the portfolios of those fortunate few to get work. If the ultimate goal is to distance oneself from all traces of "school," something more than a diploma must be offered to those who intend to work in the field rather than simply go back into teaching.

Canton   Call for Entries Poster

We believe you'll have a great time at Daniel's web site
Be sure to look around, there are a lot of really neat things here...

Daniel Pelavin Typographic Design, Lettering, Icons & Illustration


NO ART DIRECTOR EVER ASKED TO SEE MY DIPLOMA

If you're in the LA area, don't miss LETTER AS IMAGE / IMAGE AS LETTER
Or, Back to the Design Center Gallery