We move into the fall and holiday seasons with these Web Trends, tips and tricks :
* Aligning SEO strategy and social media activity to build links
* An SEO’s ultimate post-Penguin checklist [INFOGRAPHIC]
* How To Remove Your Unnatural Inbound Links
* 4 Easy-to-Use Tools for Building Websites
* The long-term greed-ification of the Web
* Keeping competitive analysis healthy
…. and the continuing online world
We move into the fall and holiday seasons with these Web Trends, tips and tricks :
* Aligning SEO strategy and social media activity to build links
* An SEO’s ultimate post-Penguin checklist [INFOGRAPHIC]
* How To Remove Your Unnatural Inbound Links
* 4 Easy-to-Use Tools for Building Websites
* The long-term greed-ification of the Web
* Keeping competitive analysis healthy
…. and the continuing online world
Keeping competitive analysis healthy
Market research to discover what other people in your space are doing is one of the biggest and most valuable areas of SEO.
No matter whether you’re launching a new vertical or trying to dominate a small niche, analyzing what your competitors are offering is crucial.
Full story : SearchEngineWatch
How To Remove Your Unnatural Inbound Links
Google has sent out oodles of the above messages over the past couple of months, and it has caused a lot of people to question if and how they should remove links in the first place.
Sometimes, the past is so egregious that trying to remove your bad links is the only course of action. Here’s how to do it. Full story : Erin Everhart, Search Engine Land
The long-term greed-ification of the Web
In his autobiography, Warren Buffet, the greatest investor who ever lived, succinctly describes his investing strategy as ‘be long term greedy, not short term greedy’. While his approach was described in the context of investing and advocated sacrificing short-term gain for the long-term view, it has far-reaching implications for many areas of business, including online strategy.
To highlight how it applies to the online world, there’s a phenomenon occurring, deep under the covers of the Internet I want to draw your attention to. Full story : SearchEngineWatch
An SEO’s ultimate post-Penguin checklist [INFOGRAPHIC]
What backlinks are safe to have after Google’s Penguin update? This question is being asked today by many. And, as Google’s link warnings wouldn’t stop, some people decide to demolish backlinks to their site or even dispose of the “bad” site altogether.
However, radical action only means that one doesn’t have the expertise to do a Penguin-savvy inventory of their site and to dismantle only those links which stand in violation with the new standards. In most cases, this is a better option than starting from scratch. Full story : Search Engine Journal
4 Easy-to-Use Tools for Building Websites
Get your business online in a flash using these simple services.
Creating a website once meant writing a big check to a design firm. Now there are plenty of Web-based tools that promise to make it easy for anyone to build a professional site, no coding or design skills necessary. Full story : www.inc.com
Aligning SEO strategy and social media activity to build links
One of the most underappreciated aspects of SEO is the necessary alignment of SEO strategy with social media activity.
If SEO and social media teams work in silos and don’t communicate nearly enough, they can’t form a well-coordinated, comprehensive marketing plan. Full story : SearchEngineWatch
MORE: Web Updates for Web Designers
And that wraps it for this edition of Web Design Update from DTG. And if you want to dive into the world of social media with both feet, don’t forget … we encourage you to share your discoveries from the world of publishing, media, online and creative. Just give me a shout!
And, thanks for reading
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