We're wrapping up the end of the year, and now our Social Media update. In 2014 you can expect the social medias to become even more influential and important to online designers and marketers. Stay tuned here to keep up with new social media trends . . .
* 90% Of Customers Will Recommend Brands After Social Media Interactions
* Global Social Media Networks Set to Overtake Facebook?
* 26 Tips for Using Instagram for Business
* Readership Surveys: 10 Good Reasons Why
.... and the continuing world of social media and networking
Global Social Media Networks Set to Overtake Facebook?
Last year, Facebook hit a new turning point in its nine-year history. It lost users After years of double-digit expansion, social media use in the U.S. leveled off markedly last year. With so many of the country’s 221 million netizens already logging into social networks, growth is forecast to slow to a trickle in the years ahead.
Meanwhile, overseas, the social media landscape is entirely different.
Full story : Ryan Holmes : CEO at HootSuite (157,000 followers)
90% Of Customers Will Recommend Brands After Social Media Interactions
A new study conducted by the Internet Advertising Bureau has found that 90 per cent of consumers would recommend a brand to others after interacting with them on social media.
The study focused on FMCG brands Heinz, Kettle and Twinings and found that social media can drive ROI by driving brand sentiment, encouraging consumer engagement and increasing brand loyalty.
Full story : John Glenday, The Drum Jul. 7, 2013, 12:00 PM
Social Media Usage Up 800% For U.S. Online Adults In Just 8 Years
Who remembers 2005? Star Wars: Episode III – Revenge of the Sith was in theaters and while you may have heard of Facebook FB +3.3%, you had no clue what a Tweet was. Oh how times have changed for since the year 2005, the number of online U.S. adults who use social media sites has risen from 8% to 72% as it currently stands in the year 2013.
This as per the findings from the Pew Research Center’s Internet & American Life Project.
Full story : www.forbes.com
26 Tips for Using Instagram for Business
Are you wondering how to use images and short video to enhance your customers’ experience? Have you considered creating a brand profile on Instagram to make your brand visible to a new market?
Getting started on Instagram is fairly straightforward.
Full story : Debbie Hemley -
Readership Surveys: 10 Good Reasons Why
Do you know what your readers are thinking? Maybe so — or maybe no, if it’s been a while since your last readership survey. Here are 10 good reasons to consider undertaking a readership survey to make sure you and your audience are still on the same page.
reach out to your audience via a readership survey. You’ll be pleased with what the results can do — for you and your readers.
Full story : associationmediaandpublishing.org
And that wraps it for this edition of Marketing Update from DTG. And if you want to dive into the world of social media with both feet, just get started on this list.
Don't forget ... we encourage you to share your discoveries from the world of publishing, media, online and creative. Just give me a shout!
And, thanks for reading