This Social Media updates includes our favorite finds in the past week -- good information for all online users, designers and marketers :
* 30 tweets worth reading, retweeting, and maybe even printing out from
* 6 ways to avoid a personal PR crisis on social media
* Discover more about your audience with social media
* Optimizing Facebook engagement: The timing of posts
* 7 Secrets to Getting More from LinkedIn
* Humanize your social media
.... and the continuing world of social media and networking
Discover more about your audience with social media
Your audience is the lifeblood of your business, and knowing who they are and what they want is a key to success.
What you might not know is that there's a treasure trove of knowledge about your ideal audience hidden in the sea of followers and fans you've already attracted. Here are four ways you can learn more about your audience by looking at their social media life.
Full story : Social Media Examiner
Optimizing Facebook engagement: The timing of posts
In this next of a series on Facebook Engagement Social Media Today looks at what times of day and week major brands are getting the best results from their Facebook posts.
Facebook users consume most content from their stream, and a typical stream is a rapidly moving feast. Perhaps the one thing all Facebook posts share in common is the certainty and speed with which they will soon be replaced by new content.
Full story : Social Media Today
6 ways to avoid a personal PR crisis on social media
Many professionals are active on social networks as de facto but not official representatives of the brand. Sure, we can put, 'My tweets are my own,' in our Twitter profiles, but if you associate yourself with the organization you work for or represent, you bear extra responsibility. You may not be tweeting under the organizations' official account, but you are contributing to its reputation nonetheless.
So here are guidelines that anyone who associates themselves with a brand in social networks should consider following when engaging in conversation online:
Full story : Ragan's PR Daily
7 Secrets to Getting More from LinkedIn
Start taking advantage of LinkedIn's full capabilities and change your business card into a multi-media website.
Whether you are looking for a job, more members, or business alliances, LinkedIn can prove to be an invaluable resource provided you take advantage of its full capabilities. While many people simply use LinkedIn as their digital business card, it offers capabilities that can transform that business card into a multi-media website for accomplishing business objectives.
Full story : Association Media & Publishing
30 tweets worth reading, retweeting, and maybe even printing out from
The great thing about Twitter is that for live events you can get in on the action without really being there.
For example, Association Media and Publishing is having it's annual meeting, which is kind of a big deal for those in the association media space.
Full story : #AMP12
Humanize your social media
Humanizing your organization takes a lot of work and culture change within your organization and it won't come over night.
your organization can start with some simple steps for building community on social media and making it feel more human and less like a bot posting an RSS feed to your Twitter or Facebook account.
Full story : Frogloop
And that wraps it for this edition of Marketing Update from DTG. And if you want to dive into the world of social media with both feet, just get started on this list.
Don't forget ... we encourage you to share your discoveries from the world of publishing, media, online and creative. Just give me a shout!
And, thanks for reading